NTFB Logo Usage

NTFB Horizontal Green

When using the NTFB logo, it is important to maintain consistent treatment across multiple platforms and media. The guidelines in this section will ensure that the logo is displayed in an effective manner, including how it should be presented in relation to other partner brand logos.

Clear Space Requirements

Clear space is the amount of space around the logo that must be free from text and graphics to ensure that the logo stands out. Please note that it is acceptable to apply the logo over subtle background textures or light areas in photography where maximum legibility can still be achieved.

Minimum Space Requirements

In order to ensure maximum legibility, the logo should never be reproduced any smaller than the sizes shown below.

Unacceptable Usage

NTFB has a complete logo library that provides access to all the versions of the logos in these guidelines and gives you everything you need to create impactful, consistent brand communications. Below are some examples of incorrect usage of the NTFB logo. These examples apply to all versions in the NTFB logo library. For any questions about correct usage, please contact the brand team at info@ntfb.org

Co-Branding Guidelines

In co-branded environments when the NTFB logo will be used with other corporate and campaign logos, make every effort to ensure that the NTFB logo carries the same overall weight and size as the other accompanying logos. Size limitations may require using the logo with a horizontal orientation.

Co-Branding Guidelines: Feeding America

As a proud member of the Feeding America network, NTFB has the privilege of using the Member of Feeding America signature on our marketing and advertising materials. Please refer to Feeding America Brand Guidelines 2015 for additional guidance on using the member signature.

 

North Texas Food Bank Member Lockups

 

Clear Space

Clear space is the area surrounding our logo that must be kept free of any text or graphic elements. By leaving ample space around the logo, we make sure it stands out on all of our communications.

Clear space is measured by the width of the “ING” in the Feeding America Logo. The minimum clear space must always be the width of the “ING” on the left and top of the logo in relation to your Food Bank logo.